what we do

Ready to talk digital strategy, ROI and results-based performance?

Hello. ed interactive group IS A Digital STRATEGY Consultancy.

We help high-tech B2B manufacturers and distributors be more digitally competitive. Expect to reduce overhead, get agile, attract new customers, increase sales and improve service performance. To save significant time, money and headache, our role is to help you get ahead of the game in these core areas:

DIGITAL STRATEGY

Create a strategy that optimizes your sales and marketing efforts
Attract more traffic, convert more leads, increase sales opportunities
Provide a business case shortlist of ‘best fit’ SaaS/Cloud vendors
Transform your website into a 24/7 sales rep to boost ecommerce

PROJECT MANAGEMENT

Develop and implement marketing projects and programs
Direct content creation and publishing for brand journalism
Monitor inbound and content marketing performance
Assess and monitor SaaS/Cloud implementation plans

BRAND STRATEGY

Demonstrate your unique passion and value over your competitors
Analyze your customer's BANTS, goals, priorities and challenges
Learn what customers will and won't pay for with your services
Reposition your brand to anticipate emerging industry trends
Develop brand and style guides to direct designers and copywriters

CONTENT STRATEGY

Create content that's timely and helpful to build customer loyalty
Address your customer's top learning objectives and preferences
Analyze customer search strategies to focus content priorities
Discover the best channels for prospects to learn more about you
Measure and test every tactic to assess and improve results

BUSINESS RESULTS FIRST

Let's first define your business goals and expected outcomes for ROI and results-based performance. With that we'll reverse engineer what you'll need, when you'll need it. Then we suggest a small project test drive. To clear any slowdowns or roadblocks we'll look at the dashboard together with a 'Smart Project'.